The company won the title of "Industrial Brand Cultivation Demonstration Enterprise"
On February 6, the Ministry of Industry and Information Technology issued the "Notice on the Activities of the" Industrial Quality Brand Building Year "in 2012". Our company was awarded the honorary title of "Industrial Brand Cultivation Demonstration Enterprise", and the company's product quality and "Quanlin" brand The experience in building will be promoted by the Ministry of Industry and Information Technology as a typical case in the future.
Industrial brand cultivation is a key task of the Ministry of Industry and Information Technology 2012 the "Industrial Quality Brand Building Year", which aims to promote industry and enterprise brand building by organizing national industrial enterprise brand cultivation pilots. Since the launch of the activity in early 2012, the Ministry of Industry and Information Technology has selected 141 enterprises from nearly 1,000 enterprises to enter the first batch of national pilot enterprises. In November 2012, the expert review meeting on the pilot work of brand cultivation of industrial enterprises sponsored by the Department of Science and Technology of the Ministry of Industry and Information Technology was held in Beijing. 14 brand cultivation experts from industry associations and universities participated in the review work. Our company finally became one of the 36 "demonstration enterprises for industrial brand cultivation" in the country.
In recent years, the company has continued to promote brand building, brand strategy as an important strategy for the company's rapid and sustainable development. This time, it was highly praised by the Ministry of Industry and Information Technology, and it is also one of the achievements of the company's branding for many years, which is of great significance to show the quality brand image of the enterprise, enhance the brand competitiveness of the enterprise, and achieve the strategic goal of building the first brand of true color paper in China and even in the world.