Quanlin Group won the "Chinese enterprise brand innovation achievements"

Recently, the "2018 Brand Innovation Summit" organized by the China Quality Association was held in Beijing. The summit released the list of "brand innovation achievements of Chinese enterprises", and the achievements of Quanlin Group's "brand building planning and implementation of Quanlin's true colors" stood out from more than 500 achievements of nearly 400 enterprises and were successfully selected.

It is reported that the China Quality Association is entrusted by the Ministry of Industry and Information Technology to carry out the "Chinese Enterprise Brand Innovation Achievement Release" activity every year since 2015, aiming to build a platform for companies to display and promote brand innovation achievements and establish brand innovation in the industry. Benchmarking, play a demonstration effect.

In recent years, Quanlin Group has adhered to the development direction of "invigorating national industry, building environmental protection industry and creating international brand", actively implemented the quality strategy of "quality pilotage and ecological development of enterprise", focusing on deepening production and operation, scientific and technological innovation, quality management, intellectual property rights, corporate culture, etc., and comprehensively implemented the high-end construction of brand, It has created world-famous brands such as "Quanlin natural color" paper products and "Jiayou, it has been selected as the first batch of national industrial brand cultivation demonstration enterprises, Shandong century brand key cultivation enterprises, and Shandong manufacturing single champion enterprises. In 2018, China's Top 100 Brand Value List was released. Quanlin Group's brand value ranked 17th in the light industry and 2nd in the paper industry. Its brand strength ranked 2nd in the light industry and 1st in the paper industry.